WORLD CUP ’22

CLIENT – Coral Betting

On a sunny summer’s day this year we have started preparing for this exciting project. Peter Beavis from Boutique Artists at the helm working with Entain Group to create a truly imersive imagery and video for the next campaign for Coral. Just in time for World Cup! It has been a journey of customised football kits, searching for stadiums and some amazing casting where we tested the skills and limits of our expert football talent.

The result was to bring the viewer into the play like never before, seeing the action as though they are right there with the players on the pitch.

It was a project of huge collaboration between the entire crew, client, agency and talent and we are so proud of the achievement. Now just for England to win? Too much to ask?

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