CLIENT – Natixis
Our second project for Natixis and AML Group took us to the other side of the story, to the investors. Photographer Andrew Woffinden’s usual projects are fashion and celebrity related and we wanted to channel this playful but sophisticated aesthetic into showing the unique values of being a Natixis investor. Working to achieve the right casting for the project as well as some beautiful wardrobe we combined people who exude the wit and elegance we needed. We also had fun sourcing our purple props as a nod the the brand. The result is below/above.
Another creative idea by AML Group. This project was all about beautifully lit portraits to represent the knowledgeable team of experts helping you invest with Natixis. Sam Mcelwee did just that and together with producing stunning photography (with two backgrounds and lighting setups) he also created the moving assets for digital banners. All this in one day.
We have carefully picked the right photographer and crew and with our in house casting team sourced a fast turnaround of amazing talent to join us.
The campaign reach was throughout Europe and Asia-Pacific region with assets allowing the client flexibility in creating the perfect format.
